In 1960, London had become the new hot spot for popular music and TRO was at the forefront. By the early 1960s, TRO had a presence in every major market around the world. England was the first stop, with France, Italy and Germany to follow. With the momentum of TRO’s success in the United States, Richmond moved to set up international music publishing companies, hoping to develop new repertoire from every source possible. These songs would prove lasting anthems of American popular music: THIS LAND IS YOUR LAND (Woody Guthrie) and FLY ME TO THE MOON (IN OTHER WORDS) (Bart Howard). In the next decade the catalog would chart more than 40 times with 13 top five hits, including: WIMOWEH (The Weavers/1950), MUSIC! MUSIC! MUSIC! (Teresa Brewer/1950), ON TOP OF OLD SMOKEY (The Weavers, 1951), SO LONG IT’S BEEN GOOD TO KNOW YUH (The Weavers/1952) BOTCH A ME (Rosemary Clooney/1952) ANNA (Silvano Mangano/1952), A GUY IS A GUY (Doris Day/1952), I BELIEVE (Frankie Laine/1952), BAND OF GOLD (Don Cherry/1956), ROCK ISLAND LINE (Lonnie Donegan/1956), KISSES SWEETER THAN WINE (Jimmie Rodgers/1957), TOM DOOLEY (Kingston Trio/1958).Īlso in the 1950s, two very important songs were being published by TRO. Guy Mitchell’s recording of THE ROVING KIND was the next big success, and when Phil Harris’s recording of THE THING topped the charts in December 1950, TRO had found a special place in the music publishing world. The company surged into the 1950s, propelled by its second number one hit GOODNIGHT IRENE, which catapulted folk quartet The Weavers into stardom. With activities developing on many fronts, Richmond restructured his firm under the banner of The Richmond Organization (or simply TRO) and began working with Mitch Miller and other record producers who were turning to TRO for new material. Songwriters soon flocked to the hot new publisher. The record reached the #16 slot on the best-selling charts. Working on the firm’s very first song, Richmond persuaded renowned bandleader Guy Lombardo to record the rhythm novelty HOP SCOTCH POLKA for Decca Records. opened for business on West 57th Street in New York City.
TRO Essex would bridge the post World War II American sound of Tin Pan Alley standards with early rock n roll and help introduce some of the greatest folk songwriters to American popular music. Richmond (a former press agent for soon-to-be legendary clients Glenn Miller, Frank Sinatra, Dinah Shore, the Andrews Sisters, Woody Herman, Gene Krupa and Larry Clinton) decided to focus on his passion for music and create what would become one of the largest independent publishing companies in the music business.
TRO Essex Music Group was founded in 1949 by music industry legend Howie Richmond.
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